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BUSINESS-REFORM.COM — TERMS OF USE POLICY & DISCLAIMERS

PART 1: Definitions & Terms and Conditions

1.1 Definitions

• "Company" refers to Business Reform, a business entity based in Athens, Greece, operating the platform business-reform.com.
• "Service" refers to the AI CFO platform, including data ingestion, financial transformation tools, KPI dashboards, predictive analytics, and consulting or advisory services delivered via the platform or associated channels.
• "User" refers to any individual, company, or legal entity that accesses, registers for, uploads data to, or uses the Services.
• "Platform" refers to the digital infrastructure hosted at business-reform.com and associated systems, APIs, or third-party integrations used to deliver the Services.
• "Report" refers to any AI-generated or system-generated output, including but not limited to Financial Projections, Burn Rate analysis, Break-Even analysis, KPI dashboards, cash flow forecasts, scenario modeling, and strategic financial insights.
• "User Data" refers to all files, financial records, documents, ERP exports, spreadsheets, and any other information uploaded or transmitted by the User.
• "AI Outputs" refers to all machine-generated insights, predictions, summaries, and structured outputs generated from User Data.

1.2 Terms of Use

By accessing or using the Service, the User agrees to be legally bound by these Terms. Business Reform provides AI-powered financial intelligence tools designed to transform raw financial and operational data into structured executive-level insights.

To use the Service, Users must complete the platform workflow:

• Sign-up / Account creation
• Selection of Report type
• Upload of relevant financial or operational data
• AI processing and generation of outputs

The Company reserves the right to modify, suspend, or discontinue any part of the Service at any time to ensure operational integrity, security, or compliance.

1.3 User Responsibilities for Uploads

The User bears full responsibility for all uploaded content. By uploading data, the User represents and warrants that:

• Accuracy & Completeness: All submitted information is accurate, lawful, and complete to the best of the User's knowledge.
• Lawful Origin of Data: All financial data, revenue sources, and underlying records originate from lawful business activities and comply with applicable laws and regulations.
• Rights & Authorization: The User owns or has lawful rights, licenses, or permissions to upload and process all submitted data.
• No Infringement: Uploaded materials do not infringe upon intellectual property rights, confidentiality obligations, trade secrets, or third-party rights.
• Compliance: The User will not use the Service for fraudulent reporting, financial misrepresentation, money laundering, tax evasion, or any unlawful activity.

The Company disclaims any responsibility for the legality, accuracy, or integrity of User Data.

PART 2: Privacy Policy

Business Reform processes data in accordance with the General Data Protection Regulation (GDPR – EU 2016/679) and applicable Greek data protection laws.

2.1 Data Collection

We collect and process:

• Account registration data (name, email, organization details)
• Financial and operational datasets uploaded by Users
• System usage data (log data, performance metrics, interaction data)
• Technical metadata required for platform operation

2.2 Purpose of Processing

Data is processed strictly for:

• Generation of AI CFO reports and financial insights
• Transformation of ERP/accounting data into executive dashboards
• Improvement of AI models, analytics accuracy, and platform performance
• Ensuring platform security, fraud prevention, and system stability
• Providing customer support and consulting services

We do not sell personal or financial data.

2.3 Legal Basis for Processing

Processing is based on:

• Contractual necessity (service delivery)
• Legitimate interest (platform improvement, security)
• Legal obligations (where applicable)
• User consent (where explicitly required)

2.4 Data Security

The Company implements appropriate technical and organizational measures including:

• Encryption of data in transit and at rest
• Access control and authentication mechanisms
• Segregated processing environments
• Audit logging and monitoring
• Principle of least privilege access

While we implement strong safeguards, no system can guarantee absolute security.

2.5 Data Retention

Data is retained only as long as necessary to:

• Provide Services
• Comply with legal obligations
• Resolve disputes or enforce agreements

Users may request deletion subject to legal retention requirements.

PART 3: Cookie Policy

The Business Reform platform uses cookies and similar technologies.

3.1 Types of Cookies

• Essential Cookies: Required for authentication, secure login, and core platform functionality.
• Functional Cookies: Improve user experience and workflow continuity.
• Performance & Analytics Cookies: Help measure system performance, AI processing efficiency, and platform optimization.
• Security Cookies: Detect anomalies, prevent abuse, and protect user accounts.

3.2 User Control

Users may manage or disable cookies via browser settings. However, disabling essential cookies may limit or prevent access to core AI CFO functionality.

PART 4: Disclaimers

4.1 AI Disclaimer

The Service uses artificial intelligence and statistical models to generate financial insights. All AI-generated outputs:

• Are probabilistic and interpretative in nature
• Do not constitute financial, legal, tax, or investment advice
• Should not be the sole basis for financial decision-making

Users are encouraged to consult qualified professionals before making business-critical decisions.

4.2 Report Disclaimer

Reports are generated exclusively from User-provided data and assumptions. The Company:

• Does not guarantee accuracy of underlying User Data
• Does not guarantee future business performance or outcomes
• Is not responsible for financial decisions based on projections or forecasts
• Does not assume liability for losses resulting from reliance on Reports

Forecasts, scenarios, and projections are inherently uncertain.

4.3 Upload Consent

By clicking "Upload" or submitting data, the User explicitly:

• Authorizes processing of submitted data via AI systems
• Accepts automated and semi-automated processing methods
• Consents to transformation of data into structured financial outputs

4.4 Limitation of Liability

To the maximum extent permitted by law:

• The Company shall not be liable for indirect, incidental, consequential, or punitive damages
• Liability for data-driven decisions rests solely with the User
• Total liability shall not exceed the amount paid (if any) for the Service within the preceding 12 months

PART 5: Data Processing Agreement (DPA)

This Data Processing Agreement governs processing under GDPR.

5.1 Roles

• User: Data Controller
• Business Reform: Data Processor

5.2 Scope of Processing

The Processor shall process personal and financial data solely for:

• AI CFO analysis
• Financial modeling and reporting
• Dashboard generation
• System optimization and service delivery

No processing occurs outside the documented scope without explicit instruction.

5.3 Confidentiality

All User Data is treated as strictly confidential. Access is limited to authorized personnel and secure systems under confidentiality obligations.

5.4 Sub-processors

The Company may engage third-party infrastructure providers or AI model providers to deliver Services. All sub-processors are required to:

• Maintain GDPR-compliant safeguards
• Implement industry-standard security controls
• Process data only under contractual instructions

5.5 Data Subject Rights

Business Reform assists Users in fulfilling GDPR obligations, including:

• Right of access
• Right to rectification
• Right to erasure
• Right to restriction
• Right to data portability
• Right to objection

Requests will be addressed within legally required timeframes.

5.6 Data Breach Notification

In the event of a personal data breach, the Company will:

• Notify relevant authorities where legally required
• Inform affected Users without undue delay
• Take remedial action to mitigate risks

PART 6: EU Artificial Intelligence Act Compliance

Business Reform designs and operates the Service in line with Regulation (EU) 2024/1689 laying down harmonised rules on artificial intelligence (the "EU AI Act"), as its obligations become applicable, alongside the GDPR and the other laws referred to in these Terms.

6.1 Role of the Company and AI Systems Used

The AI CFO is an AI system operated by Business Reform under its own name. It is built on general-purpose AI models supplied by third-party AI model providers (see Section 5.4), which are subject to their own obligations as providers of general-purpose AI models under Chapter V of the EU AI Act. Business Reform acts as the provider of the AI CFO system as offered to Users and as a deployer of the underlying models.

6.2 Risk Classification and Intended Purpose

The intended purpose of the AI CFO is to transform business financial and operational data into financial analysis, reports, KPI dashboards and projections for companies. The Service:

• Does not engage in any prohibited AI practice under Article 5 of the EU AI Act
• Is not intended for any high-risk use listed in Annex III of the EU AI Act, including evaluating the creditworthiness of natural persons or establishing their credit score, risk assessment and pricing for life or health insurance, or decisions on employment, recruitment or access to essential services
• Is therefore treated as an AI system subject to the transparency obligations of Article 50 of the EU AI Act

Users must not use the Service or its AI Outputs for a high-risk purpose listed in Annex III, or for any purpose prohibited by Article 5. A User who does so acts outside the intended purpose of the Service and assumes the corresponding obligations under the EU AI Act.

6.3 Transparency and Marking of AI-Generated Content

In accordance with Article 50 of the EU AI Act:

• Users are informed, before and during use, that they are interacting with an AI system, including when using the chat assistant
• Every Report generated by the Service carries a visible "AI generated" mark with a reference to the EU AI Act: at the bottom left of every slide in PowerPoint presentations, and on the cover sheet and at the bottom left of every printed page in Excel workbooks
• Generated files also carry a machine-readable statement in their document metadata identifying the content as AI-generated

Users must not remove, conceal or alter the AI-generated marking when sharing Reports with third parties. Where a User publishes AI Outputs to inform the public on matters of public interest, the User is responsible for any disclosure required of it under Article 50(4), unless the content has undergone human review or editorial control and a person holds editorial responsibility for its publication.

6.4 Human Oversight

The Service is a decision-support tool. AI Outputs are designed to be reviewed by the User and, where appropriate, by qualified professionals before they are relied upon (see Part 4). No decision producing legal effects on, or similarly significantly affecting, a natural person is taken by the Service solely through automated processing. Users may request review of a Report by a member of the Business Reform team.

6.5 Accuracy, Traceability and Record-Keeping

To support accuracy and accountability, the Service:

• Computes key figures with deterministic calculations and presents them as live Excel formulas linked to the underlying data, so they can be checked
• States the data caveats, excluded items, classification rationale and limitations of each Report in a dedicated assumptions section
• Keeps records of each Report request and its outputs, for the period set out in Section 2.5

These measures reduce but do not eliminate the risk of errors. The disclaimers in Part 4 continue to apply.

6.6 AI Literacy

In line with Article 4 of the EU AI Act, Business Reform takes measures to ensure that its staff and anyone operating the Service on its behalf have a sufficient level of AI literacy, taking into account their technical knowledge, experience and the context in which the Service is used.

6.7 Reporting Concerns and Updates

Users may report incorrect, misleading or otherwise problematic AI Outputs, or any concern about the Service's compliance with the EU AI Act, through the contact details on the Platform. The Company will review such reports and take corrective action where necessary. Users also retain the right to lodge a complaint with the competent national market surveillance authority.

The Company will update this Part as further provisions of the EU AI Act become applicable and as guidelines, implementing acts and codes of practice are published by the European Commission and the AI Office.